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| First
Impressions |
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Have
you ever seen someone join an organization and attend
one meeting and then never return? It was likely that
their first impression of the group was a poor or negative
encounter. It is crucial that every first impression of
the Grange is a positive experience for every new and
potential member.
Every member needs to make it their job to greet and welcome
anyone who comes through the doors of your Grange. A friendly
attitude that makes a person feel at home is crucial to
making a great first impression. Smile, laugh, enjoy yourself
and make sure the new person is a part of the action.
Be sure to make the obligation or degrees a quality and
impressive performance. Do it with pride and let the new
member know you enjoy doing it for them. After all, they
are worth doing it well for. Find out what the new member
wants, or likes, to do and give them opportunities to get
involved in your Grange as quickly as they want to. Make
them a part of your Grange family from the first day.
Fill the needs of your new Grange members and give them
a great first impression and watch the impossible happen!
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| Think
Big |
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Put together the same people, doing the
same thing, and you will get the same thing over and over.
If your Grange wants to attract new members, try thinking
big. Thinking big means you plan on doing something that
will not be easy. In other words, do something that will
be difficult. It can be community service, legislative action,
or even improvements to your hall. It just has to be difficult
and yet attainable.
When you do something that is big there are two big effects.
First, it will change your member’s attitude and perception
of their Grange. It is difficult to work on something big
and be negative. When you achieve your big goal, it builds
pride in the members who participated. Even more important,
by having a big task, your fellow members will grow as members
and leaders.
The second effect is that the public is far more likely
to notice you. When people see that you are doing something
big, it changes their perception of you in a positive manner.
If you happened to choose the big thing that they are personally
interested in, they may even come to you to join. People
want to be part of a winning team, and a big goal creates
a winning atmosphere.
Think big in your Grange and you will find it is easier
to attract new members.
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| Look
to the Future |
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Do
you want to have the opportunity to recruit the most new
members? If so, your focus must be
to look into the future. History is great and it is positive
to see what your Grange has done in the past and what impact
it has had. However, that isn’t what gets most people
to join today.
When someone comments on the historical significance of
your hall, share your vision for the future with them. Let
them know where your Grange is going. Show them the living,
growing Grange that you have and that you want. Don’t
let them keep an old or out-of-date view of your Grange.
Share why your traditions are important to the future of
your members and the community.
Create displays for your Grange hall and for use in fair
booths and other public events. These displays should feature
what is happening and what your Granges plans for the future
are. Look for ways the Grange can invest time and resources
into helping children. People especially associate the future
with their children.
Look to the future in your Grange and you will find it is
easier to attract new members.
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| Create
A Grange Newsletter / Hand Out |
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was the last time someone gave you something
to read because they thought you would like it? Does
your Grange have a newsletter or a hand-out for
your members? If not, it's time to have a team of your
members
put
one together. Make sure that it is positive and
tells
what your Grange is planning as well as what you've
done. It's also a great way to keep members informed
of happenings and milestones with other members.
If your Grange doesn't currently have a newsletter,
take
a look
at the
Connecticut
Granger, or neighboring Grange's newsletters
for ideas.
When you have a newsletter that is positive and
informative, find a non-member that you see on
a regular basis and
give it to them. Let them know that you think
they will
enjoy reading it. Don't pressure them, just give
them the newsletter.
Next time you see them, ask what they thought about
the newsletter. If something interested them, they'll
ask questions. Be sure to give them answers and then
ask them to join. If they don't ask questions, try
again with your next newsletter.
Start giving away your Grange newsletter and watch
your Grange grow!
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| Build
on the Good |
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Do
your fellow Grange members have a negative attitude?
If you want to get new members a crucial thing
to work on is getting your current members to change
to a positive attitude.
The first step is to take the time to evaluate
what your members enjoy about the Grange. Find
the things
that make them feel good. Don’t get distracted
by talking about negatives, only look for those
activities or actions that generate positive emotions.
Talk about
what your Grange has done in the past that they
looked forward to. Find all the things that your
members
enjoy or enjoyed in the Grange.
Second is to build on those items. Whatever activity
or action created those positive feelings, you need
to find ways to encourage your members to do more
of them and to find other similar actions that allow
them to feel great about their Grange. When they are
focusing on the good, they will start to build a positive
attitude.
Evaluate what is good about your Grange and then find
ways to build on that good and growth will follow!
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